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STRONG BAT




Here's that quick survey clip - the introduction and a few sample questions:

introduction

MADAM CLAIRVOYANT, AT YOUR SERVICE
step right up. tell madam clairvoyant how you'd react in a few everyday scenarios, and she'll tell you everything from "what you think you lack most in life" to "what characteristic is most important to you in your lifelong mate". it's legit. she's a guru empath psychic magical voodoo mistress who's spent most of her years learning from the spiritual masters/watching you. ... either that or we stole these scenarios from an old psychoanalysis textbook and semi-modernized them - as in, thrown in something web-ish once in a while. good luck, be brave, and be honest.

sample question 1

your new landlord says she'll paint your website's background any color you want (really). which category includes your color choice?

ANSWERS:
* Bright/cheery (e.g., canary yellow)?
* Dark/mysterious (e.g., jet black)?
* Subdued/mellow (e.g., pale blue)?
* Flamboyant/flashy (e.g., hot pink)?
* Other?

MEANING TO SURVEY PARTICIPANT: [Sample answer: Dark/mysterious] Your answer represents the characteristic that you would most like to see in your lifelong mate.

FUNCTION FOR CLIENT:To discern the color likes and dislikes of the reader so as to develop color scheme/palette of Website, including background color and interface.

sample question 2

you're about to go off on an interview, you get to your door and see that it's pouring outside. how many rooms do you rummage through for an umbrella before giving up, runnin' out the door, and dodging those raindrops all the way to an available (fingers crossed) cab down the block?


ANSWERS:
* 1?
* 2?
* 3?
* 4?
* Other?

MEANING TO SURVEY PARTICIPANT: [Sample answer: 4] Your answer represents how long you're willing to stay in a relationship.

FUNCTION FOR CLIENT: To find out how many pages deep 18-to-34 year olds will go into a Website to find what they need.

sample question 3

you're on the subway headed downtown, there's no one on the train, you look down and see a red velvet bag. what's in it?

ANSWERS:
* plane tickets?
* a hip wardrobe in your size?
* a hefty handful of cash?
* a bunch of 70s funk on vinyl?
* Other?

MEANING TO SURVEY PARTICIPANT: [Sample answer: plane tickets]
Your answer represents what you think you lack most in life.

FUNCTION FOR CKS TEAM: to discern what contest prizes users would prefer.



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